Provide design guidance, direction and prototypes to Engineering department on matters relating to user interface design, end user workflows, product architecture, as well as product styling including product: hierarchy, colors, typography, and interaction patterns.
Regularly conduct user research from publicly available sources (ie. demographics, industry and technology trends) as well as conduct interviews, surveys, and in-person contextual inquiry studies of existing REDCOM users (both internal and external) regarding specific product functions as methods for identifying user pain points and user needs. Provide reports and present findings to product stakeholders including various internal departments such as Engineering, Customer Service, Marketing and the REDCOM Executive Team.
Act as both an intermediary and user advocate between product development teams, sales teams, customer service teams, and engineering in the iterative design process to facilitate communication of user needs and user constraints.
Work with product development teams to facilitate discussion of product workflow hierarchies in terms of importance and how those workflows will fit within the REDCOM Design System.
Work with product managers to plan for future product features and how new features will fit within existing workflows and UI hierarchies.
Develop / Maintain / Update the REDCOM Visual Design Library and other UX Library documents and templates including: Design Guidelines, Pattern Libraries, Interaction Libraries, Wireframe and Prototyping Templates, Custom Material Design Icon Library with usage definitions and examples, User Journey Maps, User Personas.
Coordinate with Marketing team on REDCOM Branding Guidelines Develop, update and maintain customized fonts using Glyphs.
Coordinate with REDCOM Technical Publications Team on issues of language and terminology for improved accessibility and to avoid user confusion with technical terminology.
Currently teach undergraduate classes covering various design topics including UX, UI and interaction design, information architecture, design thinking, prototyping, design research, information design and presentation, motion design, storyboarding and storytelling, design guideline development, basic HTML and CSS and typography.
Stand Sure Information Services, Inc. 2005—2015
Developed and managed a startup E-Learning and credit counseling sites StandSureToday.com and StandSureCC.org for personal bankruptcy debtors. Oversaw all aspects of the extensive corporate approval process by the US Department of Justice Executive Office for United States Trustees (EOUST) including EOUST approval of the websites, business plan, employee and operations best practices manuals, funding, marketing, and daily operations.
Pooler Development, LLC 2005–2008
Developed land use and General Project Plans for real estate development, and provided research support for real estate proposals.
Coordinated engineering and landscape architecture firm services as well as various local and state governmental agencies for the development of a Jack Nicklaus golf course and housing community in Syracuse, NY.
SBA Network Services 2000–2005
Managed, trained and supported leasing, zoning, engineering, legal and compliance teams as well as support staff for a capital improvement project to construct over 50 wireless telecommunication sites (cell towers) within a one year timeframe.
Regularly interfaced with the client and upper management to provide detailed and timely information regarding site status, project timelines and lifecycles, and budget reports.
Directed, monitored and provided support to field staff engineers, real estate, legal and site acquisition personnel. Regularly reviewed work quality, and assisted teams in daily activities to meet client goals and deadlines.
Graduate level course work in Interaction Design, Motion Graphics and Graphic Design including User Experience Design, Interaction Design, Programming, Motion Design, 3D Design, Typography, Information Design, Experiential Design, Projection Mapping, Type Design and Font Development, Design History and Thesis.
Interaction design thesis project worked with a collaborative group of
European Ice Age natural history museums to develop an immersive
and interactive exhibit prototype on Upper Paleolithic Cave Art. The
design problem centered around studying and analyzing emergent
readers (aged 4-7) who lack the intellectual maturity to understand
abstract concepts such as time and historical epochs. To do this,
interviews, surveys and exercises were conducted with children from
grades K-5 to assess their knowledge of the topic and experiences with
both immersive and interactive exhibits.
Published thesis and atifacts of process include User Personas, User
Journey Map, interactive prototype examples, explanatory motion
graphics, branding and style guides, typographics studies, wayfinding
and signage, and exhibit layout.
Thesis available for download at https://scholarworks.rit.edu/theses/9653/
Thesis film available at https://vimeo.com/247412403
Relevant undergraduate and graduate level Planning course work emphasized critical thinking and writing skills, qualitiative and quantitative ethnographic data collection via surveys and interviews, data analysis, information presentation, graphic communication and presentation skills for planners.
Rochester Institute of Technology Graduate Education Thesis Award
Fine Art Exhibitions
17 Emerging Student Artists - ImageOut / Gallery Q, January 2017
6 x 6 - Rochester Contemporary Art Center, 2014, 2015, 2016, 2018